The Backgrounder: High-Impact Background Ad Template for Google Ad Manager (GAM/DFP)

by Digital- ify

The Backgrounder: High-Impact Background Ad Template for Google Ad Manager (GAM/DFP)

Capture attention and boost engagement with The Backgrounder, a high-impact ad template for Google Ad Manager (GAM) and formerly DoubleClick for Publishers (DFP). Designed to display clickable image or HTML creatives as full-page backgrounds, this template offers a powerful way to deliver your message while seamlessly blending into your site’s layout.

With support for static images, HTML creatives, or JavaScript tags, The Backgrounder allows you to create immersive ad experiences that enhance brand visibility and drive conversions.

Key Features:

  • Clickable Background Creative

    • Display full-screen image or HTML creatives behind your site content

    • Ideal for video ads, branding campaigns, and high-visibility promotions

  • Flexible Scrolling Options

    • Choose between fixed background positioning (remains visible while scrolling) or scrollable background

    • Customize background color and close button design to match your brand style

  • Wide Format Support

    • Compatible with all image formats (PNG, JPG, GIF, etc.)

    • Supports hosted HTML, custom JavaScript tags, and third-party creatives

  • Responsive and Cross-Platform

    • Fully compatible with desktop and mobile browsers

    • Works across all screen sizes and resolutions

  • Seamless Google Ad Manager Integration

    • Functions with any version of Google Ad Manager, including the free version

    • Supports both out-of-page and size-defined ad units

Leverage the power of background advertising to create visually stunning and conversion-driven ad experiences with The Backgrounder—your go-to template for impactful branding through Google Ad Manager.

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